Cursor setup

Add Variel to Cursor.

One paste or one click wires the Variel MCP server to Cursor. Your brand travels with the agent from the first prompt.

01

Install

Add to .cursor/mcp.json under mcpServers:

# Add to .cursor/mcp.json → mcpServers:
{
  "variel": {
    "command": "npx",
    "args": ["-y", "@variel/mcp-server"]
  }
}
Add to Cursor

02

Generate a brand from the agent

Ask Cursor to run generate_brand_kickoff — give it a one-line brief or a repo URL. Variel returns divergent brand directions as links. Open them, pick one, and your key is minted. No signup required.

Ask Cursor to run:

generate_brand_kickoff

Describe your product in one line, or paste a repo URL. Variel returns /k/<token>/<index> links for divergent brand directions — open them, pick one, and your key is minted.

03

Bring or mint a key

Already have a Variel brand? Run variel-mcp login in your terminal to pull your key, or add BRAND_API_KEY to the env block in .cursor/mcp.json.

Add to .cursor/mcp.json under mcpServers (with key):

# Add to .cursor/mcp.json → mcpServers:
{
  "variel": {
    "command": "npx",
    "args": ["@variel/mcp-server"],
    "env": { "BRAND_API_KEY": "vrl_…" }
  }
}

Run variel-mcp login to pull your existing key, or find it in your Variel project dashboard.

All clients and the full connect guide